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What Is a Virtual Storefront?
A virtual storefront is a navigable 360° model of a real or planned physical space. Unlike a video walkthrough, it is interactive: visitors move where they want, look in any direction, and click hotspots for product details, pricing, specification sheets or contact forms. Built from on-site 360° capture or from CAD and BIM data for spaces not yet constructed, it works on desktop, mobile and VR headsets with no app to install.
Who Uses Virtual Storefronts
Retail and showrooms — let shoppers browse the floor and click through to products, extending store hours to 24/7 without added staffing.
Real estate and commercial leasing — give prospective tenants a full walkthrough before scheduling a site visit, filtering out unqualified interest early.
Event venues and hospitality — help planners assess layout, capacity and sightlines remotely, shortening the booking cycle.
Brand and concept testing — model a proposed store layout from CAD before committing to a build, and test merchandising decisions without physical cost.
How it works, step by step
- Scope & product plan. We map out the space, the products to feature, and how the storefront should connect to your website or shop.
- On-site 3D capture. A 3D/360° camera captures the showroom into a navigable, measurable model.
- Build the interactive storefront. We assemble the space into a smooth, branded virtual tour with intuitive navigation.
- Tag products & hotspots. Each featured product gets a hotspot with photos, details, pricing, and a link — or an add-to-cart action.
- E-commerce integration. We connect hotspots to your online store or checkout so visitors can shop directly from the tour.
- Launch & host. The storefront goes live as an embed and shareable link, with hosting and analytics so you can track engagement.
Typical timeline
On-site capture is typically a half to a full day; a finished storefront with product tagging and integration is usually delivered within one to three weeks depending on the number of products and features.
Want a ballpark price for your project?
Try the virtual storefront cost calculator →
Why CAD Construct LLC
We combine reality-capture accuracy with practical e-commerce integration — so your virtual storefront is both immersive and built to convert, not just a nice demo.
What You Get
Every virtual storefront is delivered as a hosted, shareable link that embeds in your existing website, email campaigns and social channels. Deliverables include the full 360° tour, custom-branded interface, interactive hotspots linked to products or documents, embedded floor plans where useful, and analytics on visitor behaviour. Tours built from 3D laser scan data can also carry dimensionally accurate measurements — useful when the same capture supports as-built documentation or a scan-to-BIM deliverable.
Frequently Asked Questions
How long does a virtual storefront take to produce?
Most single-location spaces are captured in one visit and delivered within about a week, depending on hotspot complexity and branding.
Can you build one for a space that hasn’t been constructed yet?
Yes. Where a CAD or BIM model exists, we can generate a virtual walkthrough of the planned space before construction begins.
Does it work on phones and VR headsets?
Yes — tours run in any modern browser on desktop, tablet and mobile, and support VR headsets without a separate app.
Can we update it after launch?
Yes. Hotspots, linked products and branding can be updated, and spaces can be re-captured when the layout changes.
Can customers buy directly from the tour?
Yes. We tag products with links or add-to-cart actions and integrate with your e-commerce platform so people can purchase from inside the experience.
How many products can you tag?
As many as you need — pricing scales with the number of tagged products and the depth of integration.
Can you match our branding?
Absolutely — navigation, colors, logos, and product cards are all branded to your business.
How much does a virtual storefront cost?
It depends on size, number of products, and integration level. Use our virtual storefront cost calculator for a ballpark, or contact us for a tailored quote.
Do you provide hosting and analytics?
Yes. We host the storefront and provide engagement analytics so you can see how visitors interact with it.
Related resources
- Virtual storefront cost calculator
- Virtual Storefront glossary
- Virtual Storefront guides & resources
Ready to start?
Free tools & templates
- 3D laser scanning cost calculator
- As-built documentation cost calculator
- Scan-to-BIM cost calculator
- 360° virtual tour cost calculator
- Virtual storefront cost calculator
- As-built ROI & rework-cost calculator
- Scan-to-BIM RFP template (DOCX)
- As-built scope-of-work template (DOCX)
- Site-prep checklist (DOCX)
Ready to build yours? Request a free consultation or call (800) 967-2627.
